A Business Web Site: Creating

: Every page should guide the user to a next step, such as "Buy Now," "Contact Us," or "Learn More". Essential Text Components

: Short, search engine-friendly titles that summarize the section. creating a business web site

: Services like Google Sites and Canva provide templates with pre-defined text boxes to guide your layout. : Every page should guide the user to

: Use testimonials, case studies, or storytelling to build trust and memorability. Tools to Help You Write : Use testimonials, case studies, or storytelling to

: Use active voice and cut unnecessary jargon or "clever" filler. Headers should be able to stand on their own and be understood out of context.

When creating text for a business website, focus on being , scannable , and action-oriented . Effective website text (often called "copy") should help users find information quickly, as visitors typically only read about 20% of the content on a page. Core Principles for Website Text

: Tools like ChatGPT can generate initial drafts for HTML structure and body copy based on your specific business prompts.