How To Buy It Here

is a game-based prioritization method used by product managers to understand which product updates or functions users and stakeholders value most.

Participants choose which features to fund until their money runs out. 💡 Why It Works Buy-a-Feature | Glossary - ProductPlan how to buy it

Instead of just asking what people want, you give them a limited amount of to "spend" on a list of potential features. 🛠️ How to Play the Game is a game-based prioritization method used by product

To "buy" a feature, participants must work within these standard rules: 🛠️ How to Play the Game To "buy"

Ensure the total cost of all features is significantly higher than the total money given to players (often 2–3 times higher).

Set prices for some high-value features so high that a single player cannot afford them alone, forcing players to pool their money and negotiate.

Give each player a fixed amount of play money (e.g., Monopoly money or poker chips).