The launch of Jaclyn Cosmetics was disastrous; customers reported finding metal, hair, and mold in their products. Hill eventually issued full refunds.
Hill began her YouTube channel in 2011, quickly gaining fame for her celebrity-inspired looks, particularly those of the Kardashians. Her influence peaked through historic collaborations: jaclyn
The Rise, Fall, and Evolution of Jaclyn Hill Jaclyn Hill , born Jaclyn Roxanne Eilers, is a seminal figure in the "OG" beauty influencer community, known for her high-energy makeup tutorials and record-breaking collaborations. From her early days as a MAC makeup artist to becoming a multi-millionaire entrepreneur, her career has been a rollercoaster of viral success and public controversy. The Blueprint of Influence The launch of Jaclyn Cosmetics was disastrous; customers
This highlighter sold over 25,000 units in 20 minutes at Sephora, breaking retail records and generating roughly $10.7 million in earned media value (EMV). By late 2023, Hill announced she was closing
By late 2023, Hill announced she was closing her brands to focus on her mental health and return to content creation.
Hill later launched a loungewear brand (Koze) and a jewelry line (Jaclyn Roxanne). Both faced criticism, including allegations of stealing a name from a smaller creator for Koze and design-theft claims for her jewelry. A New Era: Closure and Relocation
In April 2024, Hill and her husband Jordan Torrey moved to California. She recently underwent a procedure to dissolve her facial fillers and has shifted her content primarily to short-form videos on TikTok and Instagram , often featuring Amazon and Walmart affiliate links.