Online retail is the fastest-growing channel, valued for its discretion and convenience . Innovations like AI-driven size recommendations are helping reduce return rates in this channel by up to 18%. Lingerie Market Size, Share & Trends | Growth Report [2034]
The luxury lingerie segment, where satin is a dominant material, is projected to grow to $34.06 billion by 2035 .
There is a strong rise in "comfort-conscious" lingerie, leading to innovations in breathable, soft fabrics like satin blends that are suitable for everyday wear.