Negative Keyword: Report(1).xlsx

To make a standard negative keyword file like truly interesting, you should move beyond just a list of words and focus on the "Why" behind the data.

An "interesting" report should also be a safety check. Look for "Negative Keyword Conflicts"—cases where a negative keyword is accidentally blocking a positive keyword you actually want to rank for. Negative keyword report(1).xlsx

Highlight the total wasted spend for each category to show the physical cost of "ignoring" these ghosts. 2. The "Searcher Intent" Map To make a standard negative keyword file like

You have "cheap" as a negative, but you are trying to bid on "cheap accounting services". Quick Visualization Tips for Excel How To Create A NEGATIVE Keyword List For Google Ads Negative keyword report(1).xlsx