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Grappling with eudaimonic concerns, such as the purpose of life, even through "sad" or "tender" content [7, 15].

Research highlights several core functions that make entertainment attractive to audiences: NWOxxxCOLLECTIONZip352zip

Gaming is one of the fastest-growing sectors, projected to top $300 billion by 2028 [10]. Why We Consume It (Psychological Drivers) Grappling with eudaimonic concerns, such as the purpose

Advertising revenue is expected to top $1 trillion by 2026, increasingly driven by digital platforms [10]. Grappling with eudaimonic concerns