PTC Velocity is a Sales Enablement Platform, powered by SAVO Group. The goal of this project was to revamp the web UI and navigation that result in better user experience.
User Research • Prototyping • UI Design • UI Development
Though its purpose is to enable better sales process, PTC Velocity’s bad UI and poor content organization were not tailored to fit the needs of our daily users, the sales reps and partners reps.
We knew the website refresh needed to start from home. The old homepage did not serve much of its purpose. Randomly placed announcement banners and unclear buttons on top made the homepage to look confusing.
With the this project, we wanted to accomplish following goals:
To learn more about our users’ experience with the current site, we conducted user interviews and usability testing. Based on the feedbacks we collected, we were able to identify 3 major user behavior using this platform.
“When I go into Velocity, I care more about information design than pretty looking UI. As long as I can find contents as quickly as possible, the better.”
Many users struggled navigating through pages to find the right content. We needed to find the best way to make their discovery experience easy and seamless.
The design process consisted of card sorting, information architecture, task flows, and creating low-fi/high-fi wireframes.
In this society, revenge is a formal transaction facilitated by the Ribenji-ya (Revengers). If you find yourself in need of their services, know that the standard currency isn't just any gold—it's a gold mon coin with a distinct bite mark.
Revenge is expensive, and requests can be scarce. Characters like Soji often have to find mundane ways to make a living—like selling hand-crafted items or gambling—between missions because professional killing doesn't always keep the lights on. Practical Survival Tips for the Revenger Universe: Revenger
Some fighters, like Raizo, have highly specialized techniques or "special hands" that are their greatest assets but also their biggest vulnerabilities during interrogation or torture. In this society, revenge is a formal transaction
While they might sound like a simple worker's group, they are actually the Nagasaki Kaisho , a powerful government-sanctioned agency that regulates all trade and exerts massive influence over the city. Characters like Soji often have to find mundane
Don't expect traditional combat only. You'll encounter everything from glass-shard-coated kites to hanafuda cards embedded with iron pieces.
Biting the gold is a literal and figurative oath. It signifies that the seeker’s grudge is so deep they are willing to pay the ultimate price or trust the Revengers to settle the score.
There is never a perfect design! We had a lot of positive feedbacks from our users with the redesign. Users were satisfied with cleaner UI and improved navigational experience.
However, even the new design could not satisfy our users 100%. As they continued using the tool, they faced with new sets of problems. I learned how important it is to never get fully satisfied with the design decisions and the continue the effort of iteration, which should not be an option but a habitual routine.
