Side2 -
Using research, prototypes, and user testing (e.g., at the Palmovka metro station) to ensure usability. Selected Portfolio Highlights Grand Prix Architektů 2023 (Visual Identity) Radlická—Výmolova navigation system Terminál Smíchov navigation system Art Index Pop-Up Invalidovna (Exhibition Graphics)
Creating systems that are functional, sustainable, and capable of evolving with the city, as demonstrated by their work on Prague’s navigation. Using research, prototypes, and user testing (e
Side2 has developed branding for various companies, including the Severomoravská energetika 1998 annual report and the Sipral 2000 company profile. Side2 is a specialized Czech graphic design studio
Side2 is a specialized Czech graphic design studio founded by designers including Tomáš Machek. The studio focuses on creating comprehensive visual systems, branding, exhibition graphics, and editorial design. Their approach is characterized by high functionality, clean typography, and a "less is more" philosophy. Key Projects and Expertise Key Projects and Expertise As part of a
As part of a team (alongside A69 architects and Superior Type), Side2 won an international competition to design a new, unified navigation system for Prague's public transport and public spaces. The project focuses on improving clarity, consistency, and user experience across the city.