Smino 90 Proof Feat. J. Cole (audio) -

Smino and J. Cole Go 90 Proof: A Soulful Toast to Honesty When two of the most distinct voices in modern hip-hop collide, the result is rarely anything short of intoxicating. On the lead single from Smino’s third studio album Luv 4 Rent (2022), the St. Louis innovator teams up with Dreamville’s own J. Cole to deliver a track that is as smooth as it is staggeringly honest.

"90 Proof" succeeds because it doesn't try too hard. It’s a "55% vibe, 45% banger" that sets the mood for a late-night drive or a reflective evening. By stripping away the bravado and replacing it with melodic vulnerability, Smino and Cole have created a track that—much like the liquor it's named after—hits hard and leaves a lasting impression. Smino and J. Cole Go Down Easy '90 Proof' - Rolling Stone Smino 90 Proof feat. J. Cole (Audio)

J. Cole shifts the focus toward the peace found in true loyalty. He rhymes about finding a "real one" who would stay even if he was broke, contrasting his domestic bliss with the "nosey" neighbors watching his every move. Smino and J

Interestingly, the track was originally intended for J. Cole’s own project, The Fall Off , but Smino eventually asked for it back, feeling it was the perfect fit for the narrative of Luv 4 Rent . Why It Resonates Louis innovator teams up with Dreamville’s own J

Smino uses his verses to apologize for the "vices" and "rounds" he takes before settling down, admitting he’s still learning how to be loved "the right way".

Produced by long-time collaborator and Groove , the track is built on a warm, guitar-laced foundation that samples "E Ma S'eka" by Bola Johnson & His Easy Life Top Beats.

Released on September 30, 2022, "90 Proof" marks a pivotal moment in Smino’s career—his official debut under in partnership with his own Zero Fatigue label. The Sound: A Masterclass in Vibe